Mane announced the grand opening of its state-of-the-art Fine Fragrance Creative Center in Levallois, located just outside Paris.
During the inauguration event in October 2024, Mane unveiled its ambitions in Fine Fragrance through an original olfactory experience, under the theme ‘A-Scentsational’ where nature and technology meet. According to a release, guests were taken to the heart of the magnificent building for an exclusive olfactory experience: a stroll through the Mane'sl raw materials, an encounter with the intimate world of each perfumer, and the discovery of a new fragrance, 85 ANF, co-created by all the perfumers.
The space is said to boast cutting-edge technologies including volumetric weighing robot, the latest generation weighing stations designed for optimum
ergonomics and efficient flow management, and a dedicated innovation space.courtesy of Mane
Fine Fragrance Center Details
The Fine Fragrance Creative Center is designed as a hub for co-creation, blending the prestige of a leading creative house with the warmth and comfort of a home-like environment.
The facility boasts cutting-edge technologies essential for both creation and application including:
- Volumetric weighing robot
- the latest generation weighing stations designed for optimum ergonomics and efficient flow management
- A dedicated innovation space.
Samantha Mane, Director EMEA, shares, “After three years of development, we are now able to provide our Fragrance teams with a space that truly reflects their creativity.courtesy of Mane
The Fine Fragrance Center also hosts relaxation areas designed to encourage relaxation and conversation, complemented by green terraces planted with fragrant plants and fruit trees, fostering an atmosphere conducive to reflection and discovery.
The perfumers' workspace was said to be meticulously designed to inspire collaboration and innovation. The architecture features a circular layout, influenced by organic forms and human-centric curves. This design achieves a harmonious balance between lightness and strength, with the perfumers' offices connected by a central glass room, creating a powerful visual and symbolic impact.
The new center is designed to integrate eco-designed materials that respect both the natural environment and the well-being of its employees, said to reflecte Mane's dedication to environmentally friendly perfumery and sustainable innovation.
Samantha Mane, Director EMEA, highlights the success of the project, “After three years of development, we are now able to provide our Fragrance teams with a space that truly reflects their creativity. This new showcase reveals the essence of our craft to our Parisian clientele and reinforces our commitment to excellence in fine perfumery”.
"This center is the embodiment of our vision: a future where fine fragrance continues to captivate, surprise, and exceed expectations," said Mehdi Lisi, president of Fragrance Global at Mane. "We are thrilled to offer our customers and talents this unique space where they can explore new olfactory territories and push the boundaries of creativity."
