Perfumer & Flavorist

SIMPPAR transformed the heart of Grasse into an open-air celebration of perfumery ingredients, welcoming fragrance professionals from around the world to explore new naturals, captives and technological advances against the backdrop of the industry’s historic capital.

Editor's Notebook: The Flavor & Fragrance Ingredients Seen at SIMPPAR and FlavourTalk 2026

From unique citrus to woody notes and beyond, recent events featured ingredients for every occasion.

Research suggests that odors below the threshold of conscious detection can still shape perception, influence behavior and alter emotional responses.

The Invisible Influence: Why Subthreshold Odors Deserve More Attention

Seemingly innocuous components can elevate a product, but they have the potential to tarnish it too.

CO₂ Emission Reduction with BASF Aroma Ingredients

CO₂ Emission Reduction with BASF Aroma Ingredients

Explore how fragrance and flavor companies are approaching Scope 3 emissions, improving transparency, and implementing practical sustainability strategies without compromising performance.

Read the latest issue

Webinar: Understanding GRAS, Navigating the Future of Food Ingredients

Webinar: Understanding GRAS, Navigating the Future of Food Ingredients

The work identified molecular weight, size, shape and polarity as the dominant drivers separating weak from powerful odorants—findings that align with long-established mass-transport principles governing volatility, sorption and receptor access.

AI Takes on Odor Strength: New Study Maps the Molecular Drivers of Fragrance Impact

By combining capabilities in skin science, microbiome research and functional health ingredients, the division is designed to help customers create “inside-out” and holistic care solutions.

Inside-Out Care: Symrise Launches Division Linking Beauty, Wellness and Biotics

The new Brazilian household care application lab will focus on laundry and dishwashing systems, allowing formulators to evaluate enzyme performance under regional washing conditions and water profiles. The facility is intended to speed formulation development and strengthen collaboration with detergent manufacturers working on next-generation cleaning products.

IFF Expands Fermentation and Enzyme Innovation Footprint in Latin America

Amberol

Amberol Adds Clean Musk and Lasting Diffusion to Fragrances

Flavor is now engineered as an integrated, multi-sensory system where taste, mouthfeel, and texture function as a unified matrix.

The New Era of Flavor Leadership

Executives are aggressively redefining how flavor innovation drives commercial value in a volatile market.

Across the board, consumers are looking for multi-sensorial experiences. So much of life is consumed via screens now that people crave fully engaging, elevated sensory experiences whenever possible. We are not only considering taste, but also texture, mouthfeel, color, aroma and more.

Sensient’s Flavor Playbook for a Rapidly Evolving Food Industry

Webinar: Understanding GRAS, Navigating the Future of Food Ingredients

Webinar: Understanding GRAS, Navigating the Future of Food Ingredients

Webinar: Understanding GRAS, Navigating the Future of Food Ingredients - Join us for an engaging webinar on GRAS (Generally Recognized As Safe), a critical framework for qualifying food ingredients in the USA.

'At its core, Robertet’s ambition is simple yet powerful: to future naturals by putting creation at the service of brands, and brands at the service of consumers,' says Mark Bailey, senior vice president, global flavors division, Robertet.

Shaping the Future of Flavor Through Emotion, Science and Nature

How Robertet is blending natural mastery, emotional science and entrepreneurial creativity to redefine the future of flavor innovation.

'AI and machine learning are deeply integrated across McCormick’s flavor creation process, from consumer insights and sourcing to product development,' says Brendan M. Foley, chairman, president, and chief executive officer, McCormick & Company Inc. 'These digital tools enhance how we engage with customers, enabling faster, insight-driven innovation with greater agility and high-impact in the marketplace.'

McCormick’s Brendan Foley on AI, Heat Culture & the Next Era of Flavor

"As the industry expands toward broad-based ingredient solutions, our distinction lies in maintaining a 100% focus on flavor."

This year's 'Flavor Leaders & Newsmakers' special issue reveals an industry moving decisively away from simple sensory replication toward the intentional orchestration of complex, multi-dimensional consumption experiences.

The Architecture of Taste 2026: Convergence, Intelligence and Resilience in Global Flavor Design

Emerging forces are fundamentally redefining the corporate agendas, research and development brief structures, and capital expenditure priorities of global taste leaders.

IFF Taste Accelerates Innovation Engine as GLP-1, AI & Wellness Redefine Global Flavor Demand

IFF is helping customers create products that deliver more joy in every sip and bite.

As consumer expectations continue to evolve and markets become more complex, the future of flavor innovation at dsm firmenich will be shaped by the ability to leverage deep consumer understanding to guide advanced science, digitalization, and biotechnology to deliver no compromise solutions in collaboration with our customers and their brands.

dsm-firmenich Taps Science, AI and Biotech to Redefine the Future of Flavor

Overall, our ambition is to help bring progress to life by addressing some of the food system’s most pressing challenges.

'In an era where both breakthrough innovation and thoughtful reformulation are critical, we are positioning ADM’s flavors business as a partner of choice for regional and global brands alike,' says Calvin McEvoy, president, global flavors, ADM.

ADM Doubles Down on Natural Flavors Growth With Billion-Dollar Momentum and Global Expansion

Sales in Taste & Wellbeing amounted to CHF 3,642 million, an increase of 2.4% and a decrease of 2.9% in Swiss francs. From a product segment perspective, growth was broad‑based across snacks, dairy, and sweet.

Givaudan Pursues Innovation as GLP-1 Nutrition, Biotech and AI Reshape the Flavor Business

FEMA# 5044 sakura flower extract (Prunus serrulata flower extract; Cerasus serrulata flower extract) is among the materials included in FEMA's Interim GRAS 32 list.

Catching Up: FEMA's Interim GRAS 32 and Interim GRAS 33 Flavoring Substance Lists

The FEMA GRAS program serves as an important scientific resource for flavor manufacturers, food companies and regulators by providing independent expert evaluations of flavoring substances based on publicly available safety data.